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Solutions That Meet the Moment

Whether you’re managing a distressed asset, expanding into new markets, or preparing for a transaction, Clarus designs the systems and strategies that help behavioral health organizations perform better, and faster.

For new platforms, service line launches, or early-stage scale.

  • Market & Regulatory Analysis
  • Pro Forma Modeling & Payer Strategy
  • Site & Service Line Feasibility
  • Licensing Navigation & Facility Planning

For teams needing operational structure, better visibility, and tighter controls.

  • CRM Implementation & Funnel Tracking
  • Revenue Cycle Assessment & Margin Recovery
  • Admissions Team Rebuilds
  • Dashboard Development & Performance Rhythm

For organizations positioned for recap, JV, or aggressive growth.

  • De Novo Rollouts & Expansion Roadmaps
  • M&A Integration & Post-Close Alignment
  • Investor Reporting & Exit Storytelling
  • Board-Level Strategic Reviews

How We Work With You

Every platform is different, but the path to performance always starts with clarity. Clarus engagements begin by identifying what’s working, where friction exists, and how to prioritize. From there, we deploy tools, structure, and leadership cadence to make results sustainable.

Most clients engage us to:

  • Turn performance data into actionable decisions
  • Rebuild teams and systems that have stalled
  • Design playbooks that scale across markets or care levels
  • Translate operator pain points into boardroom results

We meet clients where they are, but we don’t leave them there.

What We Help You Solve

Strategic Area

Solutions

Growth Architecture

Market analysis, de novo planning, licensure strategy, payer alignment

Operational Visibility

CRM systems, dashboard design, referral funnel mapping, KPIs by team/service

Marketing Integration

Attribution clarity, alumni and field strategy, conversion optimization

Post-Close Optimization

M&A onboarding, executive reporting cadence, cost structure rebalancing

Turning Instability into Scale

Turning Instability into Scale

A multi-state behavioral health platform faced operational inconsistency, leadership turnover, and market attrition. Within 18 months, Clarus drove measurable growth through same-store optimization, accretive M&A, and new market launches. Our infrastructure, visibility, and team integration supported a sustainable trajectory toward recapitalization.
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Strategy Without Staying Power Isn't Strategy

Clarus doesn’t do one-month fixes. We’re not here to patch metrics or spike a funnel for optics. We work with clients who are ready to invest in true performance, across their teams, systems, and financial infrastructure.

Real change takes time. Most Clarus engagements run 12–24 months and include phases of turnover, friction, and refinement. That’s part of the process.

Clients who commit to the work gain:

  • Predictable visibility across sites and service lines
  • Scalable tools to manage margin, outcomes, and conversion
  • Alignment across operators, payers, and boards

If you’re serious about solving the right problems—not just fast ones—we’re ready to work.

Let’s Talk About What’s Next

Whether you’re building, scaling, or preparing for exit, Clarus will help you turn complexity into performance.
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Take Your Business to The Next Level.

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Chandler Keel

Chandler Keel is a seasoned behavioral healthcare executive and proven turnaround specialist with a strong track record of transforming underperforming and underutilized assets into consistent producers of earnings. His career has been defined by driving rapid financial and operational results across fragmented systems of care, with a particular focus on scaling revenue, streamlining processes, and accelerating time to value in new and existing markets.

As the former Chief Marketing Officer at Bradford Health Services, Chandler helped lead the organization from a $9 million earnings run rate to over $90 million in less than two years. Under his direction, loss-leading programs were repositioned into profitable assets, often generating over $1 million in monthly revenue within just 60 to 90 days of strategic intervention. This transformation was driven by a blend of disciplined operational execution, demand generation alignment, and market-sensitive strategy.

Chandler’s leadership approach is highly collaborative and execution-focused. He has worked directly with counseling teams, licensing entities, and clinical leadership to expedite program launches, regulatory approvals, and payer readiness in multiple states. His ability to bridge regulatory and operational priorities enables organizations to move swiftly without compromising quality or compliance. A data-driven operator at his core, Chandler has championed the incorporation of population health data, market analytics, and internal performance insights to guide expansion, program design, and payer negotiation. He has restructured admissions and marketing functions to align with outcomes-based growth, while building internal systems for data integrity, attribution clarity, and scalable lead flow.

Today, as the founder of Clarus Consulting, Chandler partners with healthcare organizations and investment sponsors to reposition their assets, build durable growth strategies, and generate sustainable earnings. His work spans de novo development, postacquisition integration, and mid-cycle turnaround—always grounded in speed, accountability, and results.