Facebook-f Linkedin-in
Free Consultation

Who we Serve

Schedule A Call
Stay Informed
Home Who We Serve

Built to Serve the Stakeholders Driving Behavioral Healthcare Forward

Clarus Growth Firm partners with investors, operators, and executive teams across behavioral healthcare to deliver transformational outcomes. Whether you’re leading a multi-site platform, entering new markets, preparing for a capital event, or stabilizing performance under distress, our work is designed to meet your moment of inflection.

Who We Serve

Founders & Operators

We help founders and CEOs scale platforms through operational maturity, payer alignment, and repeatable revenue systems.
Learn How We Scale

Private Equity & Investors

We support private equity firms and sponsors with transaction readiness, post-close integration, and long-term value creation.
Learn about our Sponsor Solutions

Marketing & Admissions Leaders

We drive full-funnel growth, CRM integration, and attribution systems that tie marketing spend directly to admissions.
Learn about our Growth Infrastructure

Clinical & Operational Executives

We support clinical and ops teams in expanding service lines, managing LOS/utilization, and integrating outcome-based KPIs.
Learn about our Operational Strategy

Growth Strategy Under Distress

We lead multi-state behavioral health platforms navigating leadership instability, market attrition, and operational breakdown. Clarus deployed a blended strategy of turnaround execution, organic census acceleration, and controlled expansion.

Same-store optimization tied to CRM visibility and payer alignment

Same-store optimization tied to CRM visibility and payer alignment

Book Executive Briefing

Field and digital funnel improvements delivering sustained census gains

Field and digital funnel improvements delivering sustained census gains

Book Executive Briefing

Accretive M&A to expand market reach and stabilize leadership

Accretive M&A to expand market reach and stabilize leadership

Book Executive Briefing

De Novo development to protect rate position and buffer against competition

De Novo development to protect rate position and buffer against competition

Book Executive Briefing

What We Help You Solve

Clarus works across strategy, operations, and revenue to drive measurable growth and platform-wide clarity. Below are just a few of the focus areas we address across multi-site behavioral health organizations and investor-backed platforms.

Strategic Area

Solutions

Growth Architecture

Market analysis, de novo planning, licensure strategy, payer alignment

Operational Visibility

CRM systems, dashboard design, referral funnel mapping, KPIs by team/service

Marketing Integration

Attribution clarity, alumni and field strategy, conversion optimization

Post-Close Optimization

M&A onboarding, executive reporting cadence, cost structure rebalancing

Take Your Business to The Next Level.

828-468-1302
Schedule An Executive Briefing
Work With Us

Unlock Your Strategic Impact

Fill the Form to Download The Growth Blueprint

Chandler Keel

Chandler Keel is a seasoned behavioral healthcare executive and proven turnaround specialist with a strong track record of transforming underperforming and underutilized assets into consistent producers of earnings. His career has been defined by driving rapid financial and operational results across fragmented systems of care, with a particular focus on scaling revenue, streamlining processes, and accelerating time to value in new and existing markets.

As the former Chief Marketing Officer at Bradford Health Services, Chandler helped lead the organization from a $9 million earnings run rate to over $90 million in less than two years. Under his direction, loss-leading programs were repositioned into profitable assets, often generating over $1 million in monthly revenue within just 60 to 90 days of strategic intervention. This transformation was driven by a blend of disciplined operational execution, demand generation alignment, and market-sensitive strategy.

Chandler’s leadership approach is highly collaborative and execution-focused. He has worked directly with counseling teams, licensing entities, and clinical leadership to expedite program launches, regulatory approvals, and payer readiness in multiple states. His ability to bridge regulatory and operational priorities enables organizations to move swiftly without compromising quality or compliance. A data-driven operator at his core, Chandler has championed the incorporation of population health data, market analytics, and internal performance insights to guide expansion, program design, and payer negotiation. He has restructured admissions and marketing functions to align with outcomes-based growth, while building internal systems for data integrity, attribution clarity, and scalable lead flow.

Today, as the founder of Clarus Consulting, Chandler partners with healthcare organizations and investment sponsors to reposition their assets, build durable growth strategies, and generate sustainable earnings. His work spans de novo development, postacquisition integration, and mid-cycle turnaround—always grounded in speed, accountability, and results.